Do you guys know about this phenomenon? Before Saturday's post, which is going to be monumental, I thought I'd write a simpler one about a weird trend happening (or has it already happened? I'm not sure) in hip-hop music. And it's based on the technology of Twitter and other social media platforms.
On Twitter, it's a common gag to add a punchline into a hashtag. You say something ordinary, then what you put after the pound sign makes it a joke. Not many people do it all that well, but just about everybody does it from time to time. To be honest, I can't even think of a good example to show you.
Rap music has picked this up though. Kanye West claims he started it with his song "Barry Bonds." The lyric in question goes "Here's another hit, Barry Bonds" which I guess on Twitter would be "Here's another hit, #barrybonds."
While that's not exactly a groundbreaking punchline, it's still a pretty revolutionary thing to happen to rap music. You can skip whole words at a time and get straight to the joke. And if you're looking for more examples, the best place to check is a Drake song: "Swimming through the money come and find me, Nemo." "Two thumbs up, Ebert and Roeper."
Ludacris also drops a few: "I blow her up, balloons." "Coming down the street like a parade, Macy's." (Hey, I didn't say they were good)
And Nicki Minaj even offers a double hashtag: "Hang it up, flatscreen, plasma."
Yeah, just because something's groundbreaking doesn't mean it's good. I just think it's interesting that Twitter, while only being popular for a few years, is effecting a musical genre older than itself.
What about you? Do you notice any new technologies changing the old way of doing things? Have any more hashtag rap examples? Think you found a funny hashtag Twitter joke? Use the comment box.
It should probably be noted that I took my examples from here, among other places. Just thought I'd add attribution.